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Outdoor advertising has always been an expensive yet effective marketing strategy for businesses. From static billboards to digital ones, companies hire them for months to display their brand and products. However, the latest technology in foldable digital billboards is expected to revolutionize the advertising industry. Recently, Samsung announced the development of rollable flex OLED screen, which will provide a new way of promoting products and services. Although both online and offline marketing are effective methods to showcase a campaign, digital ads on billboards are more powerful than online ads. Outdoor advertising has a wider reach and can attract a larger audience compared to online advertising alone. If businesses have a specific niche, they can start with online advertising on specific websites and blogs to maximize their impressions. With regards to presenting a design, a concrete wall-mounted billboard mockup set in PSD format can be used. The set includes three different angles and is available for free for personal and commercial use. To use the mockup set, simply place your artwork on the smart object and you are ready to present your design. The PSD file is compatible with PS CS5+ and has a mockup resolution of 4000 x 3000 px and artwork resolution of 1545 x 601 px. In conclusion, outdoor advertising may be expensive, but it is a necessary investment for businesses that want to generate revenue and attract more customers. The latest technology in foldable digital billboards is just the beginning of a new era in advertising, and businesses should adapt to these changes to stay ahead of the competition.