Lined-Up Street Poster Mockup
Poster Display: Hire or Mount?
When it comes to poster displays, the choice between hiring and mounting often hinges on your advertising goals and the long-term vision for your campaign. Both options offer distinct advantages, but for sustained, year-round advertising efforts, mounting your own display unit typically proves more cost-effective in the long run.
Mounting Your Display
By securing permission from local authorities and mounting your own display, you gain significant flexibility and control. You'll be able to:
- Pay a fixed annual rent: This eliminates the need for recurring rental fees, ensuring predictable budgeting.
- Rent out the display when not in use: Generate additional revenue by leasing the display to other advertisers during campaign breaks.
- Optimize location and visibility: Invest in high-traffic areas with optimal visibility, maximizing your campaign's reach.
This strategic approach aligns with the practices of many advertising agencies, who prioritize prime locations and invest in permanent installations for long-term advertising success.
Hiring a Display
Hiring an existing display unit can be a more budget-friendly option for short-term campaigns. The key advantages include:
- Low upfront cost: Eliminates the initial investment needed for mounting.
- Ease of setup: No need to deal with installation processes or permits.
However, consider these factors before choosing to hire:
- Limited location control: You may not have the desired placement or visibility.
- Potential for competition: Nearby displays could detract from your campaign's impact.
- Higher long-term costs: Recurring rental fees can add up over time.
A Powerful Resource: Street Poster Mockup
To visualize your poster designs and optimize your campaign aesthetics, we offer a free Street Poster Mockup set in PSD format. This versatile tool allows you to:
- Insert your artwork: Easily place your designs onto the smart object layers.
- Generate realistic visuals: Achieve a professional and eye-catching presentation.
- Maximize campaign impact: Fine-tune your designs for maximum visual appeal.
Download the free Street Poster Mockup set today and elevate your advertising campaigns!